Frankfurt Show 2011 Highlights: Ford Evos Concept


Ford’s extraordinary new 2+2 GT fastback concept, shown off at the Frankfurt motor show, previews the design of every future model from the Blue Oval – and opens debate as to whether the firm is ready to reinvent the iconic Capri for the 21st century.

Ford has now completed the roll-out of its Kinetic design language – first seen on 2005’s Iosis concept – across its range. The Evos, with its sleek Aston Martin Vantage-style profile, a length the same as the current Focus and the width of today’s Mondeo, is the preview for ‘Kinetic 2.0’, a more premium and technical interpretation of Kinetic design.

"Our message is clear: Evos shows the evolution of Ford’s Kinetic design and you will see every element from it on our future production cars," says Ford of Europe’s executive design director Martin Smith, who deflects comparisons to the Capri by saying he "doesn’t mind what it’s called".

Ford chose a coupe as the basis for displaying its Kinetic 2.0 design principles as "it’s the most ambiguous way to show a design," according to Smith. "We don’t have a coupe in our line up and if we were to show Kinetic 2.0 at this stage on a four-door saloon or a supermini everyone would say, ‘that’s the new Mondeo or Fiesta’. It’s hard to pigeonhole Evos and say it’s the next anything as we don’t have a coupe at the moment."

Thanks to: Autocar

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