Ads for the F-150 avow “Built Ford Tough,” but some customers could be groaning “Built Ford Tough to Use” when the company’s MyFord Touch dashboard controls join other features in an updated 2013 truck launching this fall.
Okay, that’s a little unfair. Read on for details on the cosmetic and trim changes coming to the F-150 for the 2013 model year.
New grilles will separate 2013 F-150s from earlier examples of Ford’s bestselling truck, which is otherwise mechanically unaltered this year. Trim levels at the lower end of the line—the frill-free XL and the better-equipped STX—get a new two-bar chrome grille. Zootier F-150s will face forward with three-bar chrome grilles instead. High-intensity-discharge headlights will be available for the first time. An expensive feature for any vehicle, though, they’re limited to the options sheets of the plusher top-of-the-line-F-150 trims.
At this point, anyone who doesn’t have an e-mail address ending in ford.com is entitled to wear a befuddled look while trying to remember how many trim levels Ford could possibly offer for the F-150. The answer, as of last year, was nine—ten if you count the FX2 and FX4 separately—and this fall one more will be added. An F-150 Limited will be positioned as a differently styled, fully loaded alternative to the F-150 Platinum and the yee-haw F-150 King Ranch. Other than saying that the Limited will come only with the 365-hp EcoBoost V-6, Ford has no details to offer yet on its third range-topper.
Thanks to: Car and Driver